CREATIVE SERVICES

Kappa Squared Ltd. is an integrated marketing company and boutique advertising agency that offers a fresh and powerful platform for you to define, redefine and expand your brand. We are a collective of designers, programmers, innovators, writers and story-tellers who are committed to providing the highest level of creativity and professionalism. As a matter of policy, practice and good business, we put our clients’ goals and interests first. We create cost-effective and meaningful marketing communications and solutions in all aspects of media while investing in each client’s budget as if it were our own. See below our added value services :

Print Design

When the composition of ‘text and image’ starts its process, then print design comes into place. Print design refers to posters, books/magazines, leaflets, flyers or designs that are printed on synthetic/natural fabric materials. We bear a sound knowledge of print formats, page planning, professional printing methods, the printing process, identification of paper and other materials and the post print value additions. Our team coordinates with the printer, supervises any special requirements during the printing process and delivers the final job efficiently and to the client’s highest expectations.

 

Additional Services Offered :

• 3D product visualization • Trademark registration services • Social media advertising • Direct mail services • Procurement

Packaging Design

Packaging design plays an important role in the successful launch of a product. It is the bridge between product and end user, and is a powerful spark that ignites and delivers consumer experience. With the realization that a great package design has a huge impact on the success on the product, focus on the packaging design has considerably risen over the past decade. The package design is the only instrument that can properly introduce the product, create the right impression, reveal its values, and draw attention to itself. In shops, one item gets no more than three seconds of attention. Seventy percent of decisions are taken while standing beside the shelf. Moreover, customers spend no more than four seconds reading the information on the package! These facts indicate consumer habits and the attention devoted to each package contained in the store. Researchers found that consumers are more likely to recognize extrinsic cues rather than intrinsic cues that play a part in decision making. In other words, the packaging takes on a life of its own and can be more influential than the product itself, at least at the point of purchase. Kappa Squared team, with experience in over two decades of CPG interaction, grows upon results-driven, distinctive, consumer-centric packaging that spans the gap between shoppers and brands.

 

Additional Services Offered :

• 3D product visualisation • Copyright / Trademark registration services with PACRA • GS1 Barcode registration services • Halaal certification services • Social media advertising • Direct mail services • Procurement

Website - UI/UX - App Design

Your company’s website is the most important element of your company’s marketing plan. A professionally-designed custom website is paramount in today’s world to ensure that your business is shown in the best possible light and the first impression for your customers will be positive. As website design and development technology has progressed over the years, you now have more digital marketing tools than ever before.

Social media, blogs and mobile applications allow businesses and nonprofits to easily target and convert users by driving them to a well-designed website or a mobile app.

Together we will develop a user experience which delivers value to your clientele and takes your business to the next level. Using our years of experience and research, our team will take the guesswork and design custom made solutions that will achieve all agreed marketing goals.

 

Additional Services Offered :

• Custom mobile (or cloud-based) apps development • Web hosting & maintenance • SEO (Search engine optimisation) • Web site rehab

• Social media marketing • Email marketing

Audio & Video

Audio and video technology has advanced to totally different and new levels the past decade. You can do so many things with a handheld video camera or on your smartphone. However, these don’t come close to the quality you’ll get when you hire a professional audio/video service. Kappa Squared can create an amazing experience through sound, lighting, and video. Our team has served the professional broadcasting sector for years and understands the importance of high-quality standards using all latest tools, software, and techniques in the AV industry. Our production team is available for radio jingles, voice overs, TV adverts, corporate video presentations, video tutorials, events, or anything else you can think of that would benefit from our audio visual services.

 

Additional Services Offered :

• Video editing • Motion graphics • 2D / Cartoon animation • Drone video hiring • Radio jingles / adverts • Voice overs • Sound design

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